Preventing plastic pollution is a favorite Feel Good Friday topic and the Plastic Soup Foundation (PSF) has been working on this problem since their founding in 2011. Based in Amsterdam, the mission of PSF is, "no plastic waste in our water!"To achieve this mission, PSF focuses on raising awareness of the problem, running educational programs in schools and promoting solutions which will keep plastic out of the oceans in the first place. They use humor to get their points across as demonstrated in this mock commercial for plastic soup. A clever way to explain how 8 million tons of plastic ends up in the oceans every year and is lethal for many marine animals. Not so funny anymore, is it?
They are running several active campaigns including asking consumers to stop using personal care products with microbeads; organizing trash hunts where people pick up, identify, register and dispose of trash; and developing a Plastic Footprint, a standardized way for corporations to measure their use of plastics. You can read about all their campaigns here.
There are a variety of ways you can support the work of the Plastic Soup Foundation, including making a donation, shopping for sustainable, durable products and downloading the My Little Plastic Footprint app to learn more about the problem and get inspired to reduce your personal plastic footprint. Want more people to know about the Plastic Soup Foundation? Like their Facebook page (best if you speak Dutch) and follow them on Twitter @plasticsoupfoun.
Posts
No comments:
Post a Comment