Friday, September 19, 2025

Feel Good Friday - Latinitas

We continue our celebration of National Hispanic Heritage Month with a look at an organization that is inspiring confidence and empowering community, Latinitas.

Founded in 2002 and headquartered in Austin, Texas, the mission of Latinitas is to “empower girls and their communities through culturally relevant education.” They focus on STEAM education (science, technology, engineering, arts and math), digital equity, career exploration, and economic opportunity.


Let’s start with culturally relevant education. It’s designed to connect to the lives, identities and aspirations of the students and their families. The curriculum encourages students to engage with the topics and see themselves in the stories. Role models who are professionals with similar backgrounds inspire success and create an environment for girls to build confidence, develop leadership skills, and explore creative career pathways.


There are a number of educational programs that Lantinitas runs. Club Latinitas is an afterschool program focusing on technology, digital media, culture and identity, open to girls ages 9-14. During the summers, this age group can attend Camp Latinitas where every week there is a new theme such as architecture, engineering and fashion design. 14-18 years old can learn the programming language Python in eight weeks by attending the free, virtual program Code Chica. Families can participate in the multi-generational programming which covers digital literacy and workforce readiness. There are also a variety of one-day Chica Conferences where technology and media are used as tools to explore careers, and Latinitas Magazine, the first digital magazine made by and for young Latinas.


These programs are attended by approximately 3,000 girls across Texas every year. In the 2023-2024  year, there was an 87.5% growth in enrollment in Club Latinitas, 220  girls attended the Chica Conferences, Camp Latinitas had 3528 impact hours and the multi-generational programs had 1167 hours of impact.


If you’d like to help empower Latinitas across Texas there are many ways to do so. Texans reading this post can volunteer. The rest of us can make a monetary donation and amplify this work on social media. Follow Latinitas on Facebook, Instagram, or LinkedIn and subscribe to their YouTube channel.


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